We’re delighted to welcome marketing whiz Bec Bignell to the Mediaxpress team. Based in Sydney, Bec will serve as the Director of our New South Wales office. Bec is a multi-hyphenate media professional who has worked in a variety of specialised roles across journalism, content creation, film, marketing and partnerships. Most recently Bec was Partnership Executive at the ABC. Her approach to designing content strategies is enhanced by her marketing and brand expertise, audience-centred approach to content and her background in journalism.
Bec is the editor of a thriving online regional media community, Rural Room, and has produced successful multi-platform web series.
Bec also has a background in international audiences. Since 2015, she has produced events for the ABC with travelling broadcasters from Asia-Pacific, including Window on Australia – Singapore, with Channel News Asia; Window on Australia-China, with Chengdu TV; and Guangdong Radio and Television.